How do new technologies fundamentally change consumer behavior and decision making? Members of the TechX team shared their latest research in five special sessions covering “Service Robots”, “Voice Technology” and “Mobile Shopping” at the annual Association for Consumer Research conference (ACR) in Atlanta. The five special sessions were held together with colleagues from Wharton, Oxford, Berkeley, Alberta, Baruch, and other Universities.
Visit the ACR website for more information and to read the full conference proceedings
No Comments